Building credibility using Zoom and Teams

#Courses, #Networking, #Teams, #Training, #Virtual Sales, #Zoom | Jul 07, 2020

Building credibility using Zoom and Teams
At this moment in time and perhaps for the foreseeable future, it will be very difficult or even impossible to meet your customers face to face. This means that you are going to have to rely on other means of communication to build your brand and establish trust with your potential clients. But just how do you go about building your reputation using video platforms such as Zoom and Teams?
Seeing is believing
Firstly, remember that these video sharing platforms give you the opportunity to see your customers and for them to see you. This visual benefit is very important, perhaps now more than ever. Turning on the camera is a great way to create a connection. Even if your customers are uncomfortable with this from the start, you should turn on your video so that they can see your face, mannerisms and that you are a sincere and professional enterprise.
Rather than just being a voice, by using the video share options you become a trusted face that people can see and read. It’s also worth remembering that the world is changing quickly. Only a few months ago no one had heard of Zoom, and Teams was barely off the ground. Now millions of people each day are using these services to stay in touch, enjoy family quiz nights or just spend some time with friendly faces. So, people have become a lot more accustomed to video calling than ever before. Now is the time for you to capitalise on this.
You can also use these platforms to network. Get involved in various forums and connect with other like-minded businesses. You can join in with agency speed dating session where you get a few minutes to meet and chat with other similar organisations. This will help to build a network of contacts as well as possibly bringing in new work.
You can join in with webinars, learn from experts or simply put yourself in a space where customers can come to you for advice and information. It all helps to establish you as an authority in your field.
Time for training
You can also use Zoom internally, either to train staff or just stay in contact if people are working remotely. Online video training has been building in prominence over recent years and this recent period has shown that it can be an effective way to build credibility through better staff performance. As well as internal training, you can also take part in external training courses all delivered via Teams and Zoom.
You can similarly use it for team building during this period when it is hard for staff to get together. A cohesive staff unit is very important right now.
If you want to use this time to train staff, build a more effective team or catch up on the latest developments in online marketing, then check out the courses on offer at The Sales Academy. Email for more information about being virtual sales-ready.

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