Sales Negotiation Skills

The most important elements of the sales cycle made easy

We all negotiate every day, even as a buyer, sometimes without even knowing it! As young children we quickly learn how to get something we wanted from parents. We always knew what the deal was and what was 'in it for us' and what was 'in it for our mates' (or enemy)! In business and especially in sales, one of the most important elements of the sales cycle is the negotiation process.

Negotiation signals and signs

In sales you will have heard most of the objections. They way you handled them is important. What did you notice about the way they looked or the tone of their voice or their body language? These are very useful clues and offer a huge advantage to incorporate into your probing and qualifiaction process. This training course about negotiation and closing skills will give you new ideas to empower and re-enforce the key elements that might have seemed elusive.

Customers and prospects expect a concession of some kind and unless you understand how to manage this process, you're unlikely to win their business.

'Negotiation skills made easy' teaches you how to be successful in all your negotiations. We will show you how to achieve a Win/Win situation (still the desired goal) while protecting your company's interests and margins, while ensuring your customer feels good about buying.

Sales Negoatiation Topics covered include:

• The 5 stages of EVERY Sale
• Why Negotiate?
• Know who you are negotiating with & why
• What's Negotiable?
• Negotiation Rules
• The Negotiation Process
• Negotiation Tactics
• Dealing with Concessions
• Conditional Movement
• Trade-in Variables
• Protecting Margins
• Qualification & Observation Skills
• Objection Handling - Handling Difficult Buyers
• Understanding and Handling Deadlock
• Power Closing (WAACRAC Techniques)
• Examples of Closing Skills

Negotiation skills Made Easy will help you win more orders, protect your margins and retain more customers who will happily buy from you again and again and recommend you as the vendor of choice.

Contact John now on +44 8704717323 or email him at or fill in the - lets start winning.