Email Marketing - Training Course Module
Email Marketing For Winning Business
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Claim Your Free Day Of Training
This offer is simply too good not to take
and
you save an amazing £2500.
All we ask is that you
commit to a email campaign of 3 months at the standard cost
of £395!
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| Sign
me up here |
See
more about pricing here
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Offer expires 30 September 2006 |
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Overview
Highly targeted and relevant HTML formatted emails attract attention,
increase brand awareness and has rapidly become a preferred way of generating
warm leads. Email marketing has also rapidly been accepted by the majority
of companies as an accepted marketing medium. Getting it right means
that you benefit almost immediately. Getting it wrong means you are
burdened with additional work and don't get the results you deserve!
You are aware of email marketing but you need to understand how to run
successful campaigns and what is involved end to end. You may require
a high level overview prior to embarking on your first campaign. Alternatively
you could require an up to date understanding so that you get it right
first time rather than learn by mistakes over a longer period.
Who Should Attend
You are in sales and want to know what is possible. If you are in marketing
you already appreciate that email marketing is one area that you have
to perform well at. If you are in telephone sales and your job is to
follow up warm leads, then investing in a days training will help you
understand how best to convert this initial interest into closed business.
Lastly, management may also want to understand the mechanics of email
marketing and how it can be used to leverage additional corporate interest.
What's In It For You!
After completing this course you will have a broad understanding of
how email marketing works. You will understand which components need
to be worked on and you will also understand how best to create a winning
campaign. You will learn about what works and understand the rules of
email marketing.
- Benefits of Email Marketing
- Building an Effective Campaign
- Maximizing Reporting and Business Intelligence
- Eye Catching Headline Creation
- Importance Of Brand Awareness
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- Creating Compelling copy
- Avoiding Spam Filters
- Email Marketing Tricks & Tips
- Follow Up Procedures
- Identifying Your Target Market
- List Building
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Training Course Includes
Initially we start with the basics and ensure that terms are understood.
We spend time helping you understand positioning. We look at how to identify
your target market. Using example reports we look for additional information
that will help you win more business. Additionally we introduce you to
a variety of hints and tips that give you a sales edge.
Trainer
Mike Palman is an acknowledged
email marketing guru. For the last four years Mike has been speaking
and writing articles that educate business people globally.
Mike is passionate about the results that can be achieved using a sustainable
email marketing approach. Mike is also the founder of Cando Mail a fully
managed email marketing solution for the small medium and large enterprise.
| Duration: |
One / Two Day |
| Presented: |
In House |
| Fee / Cost: |
One Day Silver Course £2495
Two Day Gold Course £4495
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Need more information now? For more details, email John Bond
or phone
John Bond now on 01279 63 25 03.
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